Our Mission, Vision, and Values


Our Mission

To be the market leader and consumers first choice of quality premium salt by striving to provide superior customer service, achieving management efficiency and lowering cost of production by leveraging technology and use of best practices.

Our Vision

To be recognized as a East Africa’s leading producer of Quality Edible Salt.

Our Values

  1. Integrity, Passion & Ownership
  2. Evolution through continuous innovation
  3. Service excellence through efficiency and consistency
  4. Commitment to quality and safety